Dr. Tegan R. Bratcher

I am an experienced researcher, writer, and consultant specializing in media, digital culture, and race. With a PhD in Media and Communication, I bridge academia and industry to provide high-level insights, research, and strategic content for organizations, non-profits, and media entities. My expertise spans qualitative research, digital ethnography, content development, and strategic analysis, making me a valuable partner for projects that require critical thinking, depth, and precision.

About

Dr. Tegan Bratcher is a media and communication scholar specializing in race, digital media, strategic communication, and podcasting. A Roy H. Park Fellow at UNC-Chapel Hill, she earned her PhD in media and communication after completing bachelor’s and master’s degrees in political science at West Virginia University. Her work explores representation across media and how new media shape identity, community, and strategic communication.

She co-edited Diversifying the Space of Podcasting (available now) and is contributing to a 2027 text marking the Black Press bicentennial. Her own book, Black Power, Black Podcasts, (expected 2026 with Rowman & Littlefield) expands scholarship on Black media’s evolution.

Beyond academia, Dr. Bratcher is a Senior Researcher at the Geena Davis Institute on Gender in Media, contributing to award-winning efforts for equitable representation. She has also worked with the Smithsonian’s National Museum of American History and consults on media research, DEIA, and representation.

Recognized for making complex research accessible, she speaks internationally, teaches, and publishes widely. When she’s not writing or researching, you’ll find her traveling, reading, shopping, or enjoying time with loved ones.